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Andrew Methven | The Importance of Understanding Mandarin's History As a Language

The Negotiation

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Understanding the Importance of Mandarin's History as a Language

This chapter delves into the significance of Mandarin's linguistic roots and the booming consumer market in the Asia Pacific region. It sheds light on the obstacles faced by companies entering Chinese, Japanese, and Southeast Asian markets while sharing personal anecdotes of hitchhiking in China and building a career centered around the country.

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