
SaaStr 563: Classic Episode: Why NPS From Your Whole Ecosystem Is Critical with Flexport Founder & CEO Ryan Petersen
The Official SaaStr Podcast: SaaS | Founders | Investors
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How to Hire a Marketing Leader for Flexport
Flexport is hiring a VP of marketing as we speak. I'm super intrigued as to kind of a marketing strategy for Flexball. Is it an ABM strategy where kind of you target the massive players of industry like your oramcos, like your Fox cons, like your Walmart? Is it a kind of fishing with a net instead of a spear? The key there is really good customer segmentation.
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