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S1 E1 | Unpacking "Innovation"

The Circuit Breaker

CHAPTER

How to Interview an Engineer for Product Meetings

Marketers and developers often use words that people just pass by. If you say a word like frequency to an engineer, it means something totally different if I come back from a word that word if I'm a marketer. "Unpacking" is the idea of unpacking your language in order to make better decisions.

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