Introduction

Yael is a co-founder therapist and startup psychologist. She is the founder and CEO of YD scale up your business. Yael did extensive research, interviewing over 450 innovators, investors, and other ecosystem members. Yael's research focuses on the intangible factors that underpin the start-up growth life cycle: co-founder conflicts, the founding CEO's psychological elements of scale, and startup growing pains. She founded a clinic and now works with a portfolio of startups at various stages, assisting them in scaling while addressing these important growth engines. Yael has a background in psychology, couple therapy, and group analytics.