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Steffen Hedebrandt - CRO at Dreamdata - How To Map The Customer Journey & Attribute Revenue

The Growth Hub Podcast

CHAPTER

Introduction

Stefan Haderbrandt, Chief Revenue Officer at Dream Data joins the Growth of Podcasts. Today we're talking about how to map the customer journey and attribute revenue. Stefan was Country Manager at Upwork and Head of Marketing at AirTame before co-founding Dream Data. We also discuss which attribution model B2B SaaS marketing team should use.

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