Ecom Gold cover image

Jason Panzer - President of HexClad

Ecom Gold

00:00

How Hexa-Knight Wins the Pan Market

Hexa-Knight has sold to 600,000 individual customers. Those are loyal customers that like our products. They love our brand. And they want more hex than we're going to give it to them. So there's a combination of acquiring new customers and then having a larger LTV proposition. It enables us to have a multifaceted approach not just focused on acquiring new customers.

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