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Introduction
Dr James Hollis is a Jungian psychoanalyst and author of 16 books which have been translated into 19 languages. Dr Hollis taught humanities for 26 years in various colleges and universities before retraining as a Jungian analyst at the Jung Institute of Zurich, Switzerland. He served as executive director of the Jung Educational Centre in Houston for many years until 2019 where he now still serves on the board of directors. Andy Palane: I've always wanted Power of 10 to be more than just me talking to designers talking about design.