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Place Your Bets (On Media, Community, And Brand) With Mayur Gupta
Marketing Against The Grain
Founders Want to Personalize Their Brand
The more you can personalize your brand and have people that's part of your brand, the better. We see this a lot now in twitter, wood, founders who have like very unafraid and unabashed to share their thoughts. Founders want to be front and centr they're following that cratter play book. And so i think we're seeing bran startind to use out to personalize their own bran through individuals in their company.
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