3min chapter

Gain Grow Retain cover image

’Sales’ and ’Customer Success’ in SMB B2B SaaS | Justin Welsh, The Official Justin

Gain Grow Retain

CHAPTER

CRO - What Have You Learned From Your Early Days?

I think what I've learned is that each department is a little more similar to sales than I might have anticipated. In no one, I want to start moving that cross selling upsell outside of the CSM and craft a separate team who's completely in charge of working with their CSMs. If you put really good people in positions of leadership, if you allow them to build really strong teams,  you'll find they're up for the task. And so I'm just here to remove roadblocks and make their jobs easier.

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