
Ep. 895: Algorithms, Negotiation and Persuasion with Michael Covel on Trend Following Radio
Michael Covel's Trend Following
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The Benefits of Persuasion
persuasion seems to be a universal human operating technique, operating procedure. And let me give you the best evidence I know for this, that it's built into us from birth. There was a study done in Belgium where subjects were shown photographs of figures standing alone by themselves and one third saw pictures of figures standing together. Unity, togetherness is associated with co-operativeness and helpfulness. It was by far three times as likely to be one of the people who saw photographs of figures stand together. What you do first? It's people in a state of mind that inclines them in a particular direction. If that direction is what your goal is, you will get large scale increases in
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