📺 “$4.7B for NFL fans” — NFL Ticket’s lawsuit loss. Grindr’s AI wingman. The Return of the Billboard.
The Best One Yet
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Resurgence of Billboards and Marketing Strategies
The chapter explores the return of billboards in advertising, especially in Silicon Valley for recruiting purposes, and the effectiveness of billboards in creating brand awareness. It also touches on marketing strategies, an AI Wingman by Grindr, NFL's $4.7 billion payment to customers, home prices, Amazon's Teemu-like platform, and the fixed pricing commitment of a CEO.
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