2min chapter

The MapScaping Podcast - GIS, Geospatial, Remote Sensing, earth observation and digital geography cover image

Building a web based mapping tool into a business

The MapScaping Podcast - GIS, Geospatial, Remote Sensing, earth observation and digital geography

CHAPTER

Are You Selling to Individual People Who Will Use the Product?

Marketing is not about quick fixes, it's about what would people like us want to know. Salespeople exist because their inverse exists at other companies. If you're selling to individual people who are actually going to use the product, you should speak as if you were talking to them. I think a lot of the content i read on line, it'sa, it's crap. It's written for a machine. It's not written for a hubet.

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