How to Make a Video That's Popular

The idea of first one you talked about I think was two images the hook and hook and delight. So a couple of images presumably just use text on screen or do you and then a bit of music or do you use any voice over in those or no so it's just text on screen. And what that's one of the hardest things is finding the sounds that kind of match your vibe because you don't want a happy jolly sound if you've got quite a dark scene that you're trying to get across, but there also aren't too populated but that aren't that.