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The Importance of Social Compliance
I normally have a two week period where, I'll say with the stage shows, it's like maybe a month with the TV shows. It's trying to come up with a fun, strong hook and then make sure that the show's kind of got a good reason, you know, and a good message. And actually the show on social compliance, that one, the push went out in Britain a few years, quite, 2016 or something. But some over the last few years, that idea of like, good people doing bad things and how we can get persuaded by these narratives that we buy into sort of become more relevant.