Beyond the To-Do List - Productivity for Work and Life cover image

Phil Mershon on The Art and Science of Creating Unforgettable Experiences

Beyond the To-Do List - Productivity for Work and Life

CHAPTER

The Importance of Peak Moments

If you have a bad first impression, it's really hard to overcome. If we know what those peak moments are, those things they're going to stand out that people are going to talk about will cause them to forget about or diminish the importance of their negative experiences. The way Disney designs its theme park is very intentional about creating some peak moments throughout the experience which keep you looking forward to the next peak moment.

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