4min chapter

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(266) Trend-spotting

WB-40

CHAPTER

The Trend in the Music Industry Is Towards Convenience and Accessibility

There's too much going on in the music industry to think that there is a trend. Jeff Bezos said we are in the business of speed choice and price, not curation automatic curation or inconvenience which is really about status and identity. We spend a lot of money on trend forecasting but if you're plotting your 2030 strategy those are just technologies you don't want from what I've heard from other businesses. You know how many organizations do you speak to or how many listeners working organization where if you said to run a new organization you know what are we really in? It always fascinates me.

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