3min chapter

This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose cover image

The LIV/PGA Merger: What Can Brands Learn? (379)

This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose

CHAPTER

The Royal Family's Investment in Sports Entertainment

The PIF has three times the amount of cash on hand that Apple does and that enables them to, to buy this thing. This is truly, so the royal family for a long time has known that they need to pivot out of oil,. Because oil is going away from an economic standpoint of demand, but also literally a supply as well. And even if this is hundreds of millions of dollars, the BS is nothing. It's just happens to be the one that has found the widest, the widest exposure from the mainstream media right now.

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