How Do You Manage Risk in Big Companies?

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How do you look at risk taking in big companies? I just had rory southerland of the book alchemist, which is a great book. And he makes a really good point about making safe bets and then looking stupid if they don't work. So how do you mitigate against everybody picking safe projects so they don't fail? The whole point of doing this, i would expect, is for you to have competitive advantage with ideas that are outrageous. What entage do you expect to actually become sustainable, actual business product lines? One in a hundred, one in fifty....

0:52 Jason intros Ford X's Sunny Madra
4:39 How Sunny got his start in Accelerators working on Tinder with Hatch Labs at IAC
11:47 What is Ford X's thesis on mobility and how do they decide whether to buy or build a company?
16:18 How does Ford X evaluate new ideas & how do they source talent? Sunny speaks about his personal investment in Cabana
22:56 Going from idea to product at a large corporation like Ford
29:29 Assessing risk-taking in early-stage ventures at a major company
35:02 How COVID has impacted Ford's stance on mobility & micro-mobility
42:10 Thoughts on bikes, car subscriptions, Ford's resilient commercial business
50:36 Ford's movement in the EV & autonomous vehicle space