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Episode 195: Podcast 194 (200)- The Avatar - Your Target Audience (Do You Know Where They Are?)
Sales Copywriting and Content Marketing Hacks Podcast with Jim Edwards
The Importance of Avatars
This week it's all about avatars. You're basically personifying your target audience in this avatar. If you don't know who your avatar is, how on earth could you create a sales message or a piece of content that would resonate with them? Stu: "It's not even possible"
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