3min chapter

Cold Call cover image

How Martine Rothblatt Started a Company to Save Her Daughter

Cold Call

CHAPTER

The Rise of the Social Purpose of the Firm

This is a case about courage and insight. This is a woman for whom no is not an answer. And I think that defines pioneers of any sort. By the same token, this is not an unmitigated good. Mutating or engineering pig's hearts for human transplant may have some problems attached to it. As Martine will say, Martine should not be the only one making these decisions.

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