S E2: Core Principle 1 - The Cost-Benefit Principle - The Pros & Cons
Think Like An Economist
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The Joy You Get From a Cup of Coffee
Money's simply a measuring stick. The benefit of a cup of coffee has nothing at all to do with the price. So it can be helpful to think about the benefit before you take a look at the price. This simple trick means that we're no longer obsessed with just the financial stuff. We can take account of all the costs and all the benefits, not just those that come with a price.
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