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Bloomberg Businessweek Weekend - September 8th, 2023

Bloomberg Businessweek

00:00

Creatio's No Code Platform for Workflow Automation

The CEO of Creatio, Catherine Costa Riva, discusses their CRM software and no code platform for workflow automation, highlighting its ease of use for non-developers. They talk about the company's growth, recent events, and partnerships, as well as the demand for digital transformation and workflow automation tools. They emphasize the importance of no code capabilities and the role of software developers in building the platform.

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