Damian Eales on recent commission lawsuits and the role of buyer agents
HousingWire Daily
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Enhancing Market Share and Audience Growth
The chapter explores the strategies of a real estate company's new CEO to boost market share by focusing on enhancing their digital platform, integrating AI, and utilizing their parent company's audience. They discuss leveraging the company's resources for advocacy campaigns, expanding their reach, and promoting buyer agency benefits.
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