The Value of a Podcast for Entrepreneurs

3min Snip

00:00

Play full episode

Summary

Transcript

Episode notes

Learn why having a podcast is essential for entrepreneurs, serving as a digital resume and facilitating client feedback. Discover the benefits of interviewing potential clients and reducing the reliance on cold calling, with a call to action to visit a website for further insights.

Dave Jackson is the founder of the School of Podcasting, Head of Podcast Education at Libsyn, 2018 Podcast Hall of Fame Inductee, and author of the book Profit From Your Podcast.

Top 3 Value Bombs

1. Being on YouTube is fantastic, but it is not mandatory. You can thrive with just audio if that is your preference, so do not feel pressured to be on YouTube if it is not suitable for you.

2. Promoting your podcast is not sleazy; it is about helping people. Understand your audience and how your content connects them to confidently ask for shares.

3. Every coach should consider having a podcast as part of their digital resume. It allows you to receive feedback from potential clients and interview them. While it may not replace cold calling entirely, it reduces its necessity.

Check out the School of Podcasting - Plan, Launch, Grow, and Monetize Your Podcast - School of Podcasting

Sponsor

HubSpot Scale support and drive retention and revenue all in one place with HubSpot’s all-new Service Hub. Visit HubSpot.com/service to learn how this all-new solution can help you deliver for your customers