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How to Grow From Doing Hard Things | Michael Easter

Huberman Lab

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The Addictive Allure of Modern Engagement

This chapter explores how reward schedules in industries like gambling and e-commerce leverage psychological tactics to create addictive user experiences. It examines the implications of rapid technological advancements, particularly in sports betting and food consumption, highlighting the dangers of instant gratification and low-friction choices. The discussion also addresses mental health challenges linked to social media use and emphasizes the paradox of increased convenience leading to decreased satisfaction.

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