Jim Lodge: Do you want another year of almost being in the shape you want? Almost making the amount of money you want, almost being the spouse you want to be, but not quite. And so the question is how much is not deciding cost you up to this point? How are the last five years for you? Is that a cost? You didn't decide to do this five years ago, right? So would you say all that pain that you went through? Is That A Big Cost? Jim Lodge: We're agitating and reminding them of why they are here to increase their action threshold rather decrease their action threshold to get them to step over and make a decision.
"You've been asking for permission when you really need support." Today, join Alex (@AlexHormozi) as he guest speaks during Day 3 of GymCon to talk about his tips and tactics for closing sales, covering topics such as overcoming objections, understanding the customer's needs, and being resourceful. He discusses the importance of realizing that the customer is in control and that they need support, not permission, to make decisions. He also emphasizes the power of isolation and collapsing the foil, where the customer realizes that they never needed permission to begin with. This is part 2 of the talk.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(5:44) - New identity, new priorities
(14:26) - Empowering sales through conviction
(17:20) - Deciding the future
(26:30) - The risk-free close
(34:29) - The importance of every brick
(38:38) - Investing in education for long-term income
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