2min chapter

This Is TASTE cover image

520: You Need to Visit Kingston, New York’s Most-Exciting Food Town with Innis Lawrence

This Is TASTE

CHAPTER

Exploring Seed Crackers and the Need for Culinary Patience

This chapter explores the launch of seed crackers from a restaurant menu to retail in 30 stores. It highlights the challenges of scaling the product and emphasizes the need for patience in the evolving dining culture, rather than chasing fleeting trends.

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