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3min chapter
Finding Your Niche Market
MarTech Podcast ™ // Marketing + Technology = Business Growth
Intro
This chapter explores the transformation of a marketing agency into a specialized firm for the hospitality and entertainment industries. It highlights strategies for targeting niche markets and the success of their specialized team, Monogram, while emphasizing the importance of digital solutions and creativity for growth.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode