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4min chapter
The Future of Cloud Data Collaboration (with Samooha Co-Founder Kamakshi Sivaramakrishnan)
ACQ2 by Acquired
What's Going on in the Media Marketing Industry?
There is not a clear chain of consent and awareness from an end user's perspective on what all data is being collected about them. The industry basically was effectively harmony in the over the course of the last five, 10 years. We've seen all these third-party cookies, surreptitiously capturing information that you would have on browsers. And here we are today now with the Apple app tracking. Like you say, the rug has been pulled on the whole industry.
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