Cracking The Code Of Data-Driven Marketing
The Duct Tape Marketing Podcast
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Are You Getting Your Target Audience Right?
Marketing expert: Double down on your own first party data. Make sure that you're doing data audits, making sure your data is ethically collected. Go where it's self-evident that the crowd you're going to find does that. That data tends not to be as tightly regulated nor is it as ethically questionable.
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