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The Business of Taylor Swift, 'Eras' and Social Media, The Two Big Obstacles Preventing an Apple and Disney Merger

Sharp Tech with Ben Thompson

00:00

The Importance of Social Media in Music

"This is the ultimate manifestation of when there's widespread sharing of these concerts, right? During a concert, if you're on any sort of social media, you're going to be inundated with like videos and posts of people sort of showing you the 1989 thing," he says. "The essence of FOMO where everyone, even if they don't like Taylor Swift, it's like, man, I got to get to one of these concerts."

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