Where Are People Spending Their Money?

Matt Nunn is founder and director of Nunn Media. He says people are spending a lot of money on advertising in the Australian market. Where are they spending it, Matt? Well, traditionally, like if I look at the splits, you know, these around about 36% digital,. About 40% outdoors, about 11 radios, about seven and press probably makes up a couple of percent and then some miscellaneous stuff. Stay with me, Matt, we'll be back in a minute.