The Best One Yet cover image

🍒 “$200 SmartBra” — Forme’s high-tech bra. Can’t buy house, buy crypto. Fast Casual’s bowl recession.

The Best One Yet

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Tech-Infused Fashion: The Rise of Form's Sports Bra

This chapter examines the innovative high-tech sports bra from startup Form, emphasizing its unique blend of fashion and technology aimed at posture correction. It also analyzes the shifting trends in athleisure wear amidst economic uncertainties, highlighting consumer preferences for performance-driven designs and the challenges faced by popular dining chains.

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