As co-founder of the altMBA, Wes Kao helped create the modern cohort-based education movement with Seth Godin. 

Wes has led over 150 launches for Fortune 500 brands and startups, and is recognized as a leading expert in B2C marketing. Now she’s taking the category she helped create to the next level with her new startup Maven, the world’s first digital platform for cohort-based courses.

I learned heaps from this conversation as Wes unpacked all things cohort-based learning. Tune in to find out more about creating an engaging course, how the best courses evolve, growing your community, and the power of beta-testing.  

Talking Points

• The rising trend of learning cohorts
• Some common mistakes made by first-time course creators
• Why it’s never too late to start a cohort-based learning course
• The impact of people working from home
• How to make the most out of online learning
• Repurposing evergreen content into cohort-based course

Quote

"The less tools you have, the less things will break."

Helpful Links

• AltMBA
• Episode 343: Consistency Over Authenticity with Seth Godin
• Wes Kao’s website
• Wes Kao’s Twitter
• Maven’s Twitter
• Maven

Want to discover some of the books mentioned on the podcast? Check out Scribd, my reading app of choice.

If you enjoyed the episode, please leave a rating and/or review wherever you listened to the episode. Also don't forget to check out all of our podcast sponsors found on our podcast sponsors page.

If you enjoyed the episode, please leave a rating and/or review wherever you listened to the episode. And if you want to have easy access to the archives of the show and ensure you don't miss the new episodes to come then subscribe to the podcast in the app you're using.

Learn more about your ad choices. Visit megaphone.fm/adchoices