The Future of Marketing

I think we're going to see this very interesting way that people get caught short and got caught by surprise. I don't think they understand how quickly these models may take over from the way things operate today. It's probably still early yet, but I still think we'll see these kind of Dow-based guilds where if you can have a pool of 100 marketing people who use AI, whatever a piece of work comes in, quickly gets bid for, quickly gets reallocated out. There's a token. I love it. So much fun. As ever, thank you so much for coming to chat and I'm sure we'll chat again soon.