An understanding of choice architecture behavior, an economics, libertarian paternalism can help. Can it ever do enough, or how does it help? And what other things do we need, may be more accurately tis? Let's start with the exidential crisis, a climate change. There are lots of great examples in the book where a choice architecture can too substantial err differences in the way that people approach consumption and the world around us. But one of the criticisms might be in this area is that this is not a matter for a nudge or behavior economics. Because in the end, the responsibility lies with governments and with global corporations.
Since the original publication of Nudge more than a decade ago, the word that served as the title of the ground-breaking book has entered the vocabulary of businesspeople, policy makers, economists, engaged citizens and consumers everywhere. It has given rise to more than 400 nudge units in governments around the world and has influenced countless groups of behavioural scientists in every part of the economy. In October 2021 Richard Thaler, one of the co-authors of the book and winner of the 2017 Nobel Prize for economics, came to Intelligence Squared to talk with journalist and author Kamal Ahmed about Nudge: The Final Edition, a cover-to-cover refresh of the original publication.
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