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519: Win Better Clients With Better Branding with Elle Bytautaite of Studio Elle

Business of Architecture Podcast

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Navigating Client Acquisition in the Architecture Industry

The chapter explores the challenges architects face in acquiring clients, touching on finding a niche, branding evolution, and the balance between personal design style and commercial success. It emphasizes the significance of embracing capitalism, setting appropriate fees, and balancing design ideals with financial sustainability.

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