6min chapter

Make Things That Matter cover image

#50 Bo Burlingham: Small Giants & the roots of great businesses

Make Things That Matter

CHAPTER

What's the Difference Between Small Giants and Good to Great?

A. A. Milne's new book is about companies that choose to be great instead of big. He says he was inspired by the story of garry ericson, who walked away from a multi-million dollar deal after being told it would wipe him out. The author has also written books on small giants and "The Book of Mojo"

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