Behind Gym Doors | A Fitness Business Podcast cover image

258: Determining Your Marketing Budget

Behind Gym Doors | A Fitness Business Podcast

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Introduction

Mike Arcey is the CEO of a loud rumor where the best gyms go to grow. He shares his top tips on how to determine your marketing budget with CNN iReport. "I cannot stand not hitting my goals and targets," he says, so making sure you hit them can be difficult.

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