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How to Do Keyword Research for Any Industry – Cyrus Shepard

The Agents of Change Digital Marketing Podcast

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Can I Really Compete With Burpee Seeds?

The key is looking at keyword difficulty. What I want to do is look at burpee seeds, only keywords that they rank in the top three, four. So these are their very top keywords that they get the most traffic from. They rank number one for squash, just the word squash. How to grow garlic, 15,000 keywords,. beef steak, tomato, morning glory seeds - this is hugely valuable competitive intelligence. It's like if I'm going up against the equivalent of Amazon in my industry.

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