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011: Big Ideas, Bootstrapping, and Balance with Sam Parr

The Nathan Barry Show

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Building an Audience and Monetizing It

This chapter discusses the value of building a large audience and selling it to a company like HubSpot. It explores the strategy of building an audience and monetizing it, citing the success of the email list called the hustle and its sale to HubSpot. The chapter also touches on the economics of advertising versus subscription revenue.

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