Fire Nation don't fall in love with your creative. Give to your audience without any expectation of getting anything in return. One of the things that I learned from Gary Vaynerchuk, who's been an incredible mentor for me over the last several years,. You go into groups online, you give value, you help people, do it without any expectation in return. Think of it like Christmas, right? You give without the expectation of receiving. And it's amazing what happens to you and to your business when you open it will open up your business to so many new things when you give without expectation.
From the archive: This episode was originally recorded and published in 2020. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL's in these archive episodes are still relevant.
Ken Moskowitz is an accidental pilot, father of five, has fostered 19 kids, is a career creative director turned serial entrepreneur, bestselling author, voice over actor, 3X cheater of death, and a hotel bathroom aficionado.
Top 3 Value Bombs:
1. Focusing on selling sets you up for failure because too many businesses are focused on the conversion. Creating a relationship with your customers is essential.
2. You can find the most valuable feedback from your customers because they will tell you everything that you need to know about your business.
3. Give without expectation of getting anything in return.
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