SaaStr 680: The Most Important SaaS Metrics of 2023 with monday.com Co-Founders and SaaStr Founder Jason Lemkin
The Official SaaStr Podcast: SaaS | Founders | Investors
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The Importance of Logo Retention in SaaS
N.R.R. is one of the only SaaS metrics that all SaaS companies report, not A.R., not CAC but N.R. R. It's a metric everyone's going to talk about at the end of the day and it was our Holy Grail when SaaS started to take off. If you sell SMBs and you have 90% plus logo retention, you're off the charts good, right? And it is harder to hide games here. Almost if we add more time, one of the most important things I can say for all of these metrics is you have to segment them. This is what too many founders don't do.
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