The Goal Growth for Growth's Sake Is Just a Mistake

Anda: We wanted to focus on building for the customer. Focus on their needs. Get everyone else involved, investors, employees, any stakeholder in the company should be motivated by that same mission to serve our customer. Anyone who sweats is an athlete. There are a billion people who wake up every day wanting to be active. And we want to help them lead a more meaningful life with more adventure and fun. That's been there since the very beginning of strava. So we carried that, like unfinished business in kona, forward.