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John Gluck: Santa Claus is Coming to Con | 135

Scamfluencers

CHAPTER

The Deceptive Santa Claus Association

This chapter explores Mary Pickford's involvement in a charity campaign for the Santa Claus Association, aimed at encouraging children to write to Santa. However, it uncovers the troubling actions of the charity's founder, John Gluck, who has been using the organization for his own benefit, igniting a call for accountability in altruism.

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