Revisiting Our 31 Bits Influencer Marketing Strategy
Ecommerce Playbook: Numbers, Struggles & Growth
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The Importance of Internal Resources in Brand Marketing
We are actually investing more deeply in this because I wasn't pressed actually with the results that we got. And so like, because I want a little more flexibility across our brand portfolio for where the investment's going to go next. We'll see kind of what this looks like in the long term. But I am fully enough of a believer in this strategy between sort of long tail value from organic and then immediate value with content that is inbound.
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