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#2763 - TBT: Boosting Craft Sales and Community Through YouTube

Side Hustle School

CHAPTER

Elevating a DIY Craft Kit Business Through YouTube

Sarah from Houston, Texas shares her journey of transitioning from selling DIY craft kits online to starting a successful YouTube channel, which not only increased her online store traffic and kit sales but also led to ad revenue and sponsorship opportunities. Through a focus on high-quality tutorials and diversified content, Sarah built a community of viewers who shared their creations and tips, ultimately achieving success despite initial challenges.

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