
The Power Of Just One Big Marketing Idea & How To Get It ft. Todd Brown. Hall of Fame (E264)
Content Is Profit
00:00
Direct Response Marketing
i've been in the direct response marketing world for almost two decades, almost 20 years. After i went to college for, believe it or not, for clinical nutrition, i ended up going to work for a company that owned some beautiful health clubs in new jersey. And while i was there working for the thi helth club company, i got a a direct mail piece in the mail that was offering a a marketing training for fitness professionals. I knew nothing at the time about direct response. So i used what it is that i learned in this kit to grow my department at that helt bub company to a to couple of million dollars a year. And then i went on and started sharing
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