Lanny Smith of Actively Black on his fashion movement, market segmentation, and tips for securing major partnerships
Black Tech Green Money
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Empowering Black Culture Through Fashion: The Actively Black Success Story
Discover the journey of Lenny Smith and 'Actively Black', a brand revolutionizing the at leisure sports apparel industry by celebrating black culture. Explore market segmentation strategies, challenges faced in boldly embracing black identity, and the importance of supporting black-owned businesses for a stronger community.
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