98. Strategic Business Planning - How to Do a SWOT Analysis
Empire Building
00:00
The Power of Knowing Your Ideal Customer
When you sit down to do your business strategic plan, you want to know who is your ideal customer. So I'm curious via when you figured out who your what was it? Kelly Kirkland and then we had a male avatar as well. And one of the things that I started deep diving on is that it back in the day it was Microsoft. The email addresses that you had on your database that were at Microsoft, started switching to at Amazon.com.
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